not easy, but in a world difficult is not impossible.
Making their creativity a job requires a few basic aspects:
- CONFIDENCE IN IF 'same, always, anywhere, anyway! If you want to open a business that relies on YOUR business ... you can never afford to have doubts about your quality!
- OBJECTIVES AND WHY '! Do not just do freelance. Ask yourself why you want to work for themselves, what dreams you want to achieve. Objectives are important, think about where you want to be in 5 years and how I would like to see.
- THE COURAGE TO BE DIFFERENT! The world is full of stuff sight, magazine and stravista. Do not be afraid of the other groped. Ask yourself what you have to bring in more than all the others? What makes you unique and what makes your product unique?
- SEARCH . Learn about every aspect unknown to you: DO NOT use the programs, from accounting and tax practices, the possible friends and foes in the area, new entry and exit in the market. In the fields where you do not feel competent enough ask for help from friends, acquaintances, people you trust.
Think before self-promotion rather than during or after. This is because when you open a new task that you must tell the world that we exist and what kind of things we do ... but the way we say it to him is the cover of our history. Here are some suggestions (which are agglomerations of your personal brand, to their very personal experiences and ideas):
- VIA THE HURRY, BEFORE THE PATIENCE . Visibility requires patience. You need not hurry to emerge, or anxious to show what you are worth, do not be submissive, but always polite and helpful with every person that touches you. The boy you met at the bar now that you have nicely explained how to create graphics on a video game, is a potential customer of tomorrow.
- WEB SITE. The domains cost very little and if you're familiar with HTML, Flash, PHP and do not want to get help from experts, there are good free or low cost cms, which enable you to create a page of the presentation of yourself and your work.
- SOCIALIZATION REAL. participate in courses, conferences, meetings, parties, cocktails ... go out, get out and always carry an avalanche of cards, there is always planning a launch event, a party meeting. Listen to people's lives, look at the cliches that attend those who want to achieve with your work. Become friends of people who share your passions but which have nothing to do with your craft. Enjoy spontaneously at the end ... word of mouth advertising is the best in the world and spontaneity is our trump card.
- SOCIALIZATION VIRTUAL . Social networks are an excellent means of self-promotion, communication and socialization. Join all the social networks that failed to attend (no need to register if he visited them once a month). In addition to Facebook and Twitter are also Behance, Deviant Art, YouTube, Flickr, Vimeo. Tampin not people with self-promotional messages that no one appreciates. Rather latest photo albums (pictures speak a thousand slogan) with your work, ask for advice ... give advice and tips and advice on the work of others. Offer something useful and enjoyable and you'll be rewarded.
- CALLING CARD . Not to be missed and should be simple, clear, readable. It should just say who you are, what you do and STOP. The business card is not a curriculum nor a portfolio. Need to make his mark, to be recalled to stimulate research on us.
- TEACH. Today, the secrets have a short life. The things you know to find someone else soon, so there is no more market for the secrecy, there is no longer the rule of "do as I say not to do something because if not then make the other and I'm left without work ". Not so. On the contrary. Share your knowledge is an excellent means of self-promotion: create courses, write articles on blogs or magazines ... people will remember you as the guru who has solved a problem ... and if they need something to rely on you .
- EYE TO PORTFOLIO . The catalog of your work is the most immediate means to attract the eye on what you do and have done. It has a tendency to enter when creating all the jobs done. FORBIDDEN! E 'key to make a selection of the best work done, if not quality, and above all do not put it during the update included only works that say something more than others. Do you think poor? This should also serve to inspire you to create the new, to upgrade and update forever.
- CONTACT AGENCIES . There are large companies that do not mind having external collaborators. Work for agencies above is an excellent reference and an excellent source of income. Not only ... the agency has first in search engines? Ask them to link to your catalog. It seems that the links that start from the top of the list are worth a lot of points visibility.
- EVEN FOR FREE? If friends need a job do not get paid, offer your best work in their spare time for free. This is useful both as a self-promotional both as a test of creativity on their work and not even paying customers. It 's really helpful.
- MANAGE THE TIME. Do not work day and night and do not take too long breaks even. Even if your boss is you, learn to manage time so as not to neglect other aspects of your life ... are the attributes that lead you to be the creator you are. Not only that, it's the people around you that speaks to you more than others ... do not neglect it for the job.
Vania Tamburini
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